Revenue 3 min read

How to Track Revenue by Product in Stripe

Which product drives the most revenue? Stripe doesn’t make it obvious. Here’s the 6-step manual way — or skip it entirely with Coby.

Read-only access Works in 2 minutes Free to start
📋 Manual: ~20 min vs ⚡ Coby: 3 seconds
📋
The Manual Way ~20 min
Coby
Or just ask Coby ~3 sec
1

Open the Stripe Dashboard

Go to dashboard.stripe.comProducts section to see your catalog.

2

Navigate to Each Product

Click into each product individually to view its pricing and subscription count.

3

Check Payments by Product

Go to Payments → filter by product or price ID. Stripe doesn’t group revenue by product natively.

4

Export Payment Data

Export filtered payments as CSV. Repeat for each product you want to analyze.

5

Build a Spreadsheet

Create columns for each product. Sum revenue, count customers, calculate average revenue per user (ARPU).

6

Compare & Analyze

Build charts to compare product performance. Identify top revenue drivers and underperformers.

Total time per check
~20–30 minutes
Coby

Team Coby

Online — watching your Stripe
Show me revenue by product
Coby
Revenue by product Last 30 days
Pro Plan 142 customers
$14,200 ↑ 12%
Starter Plan 89 customers
$4,450 ↑ 3%
Enterprise 8 customers
$7,600 ↓ 5%
Answered in 2.1 seconds
Coby chilling with headphones

Skip the spreadsheet gymnastics

Install Coby on Stripe and ask anything — like a teammate who never sleeps.

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What merchants are saying
★★★★★
"I used to spend Monday mornings pulling Stripe reports. Now I just ask Coby and get back to building product."
JM
Jake M.
Founder, SaaS ($50K MRR)
★★★★★
"Coby flagged a billing issue that was causing involuntary churn we didn't even know about. Saved us $2K/month."
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Sarah R.
Head of Ops, eCommerce
★★★★★
"It's like having a payments analyst on the team without the $80K salary. The daily digest alone is worth it."
DK
David K.
CTO, Subscription Platform

What you can do with Coby

Your AI teammate for everything Stripe. Ask questions, get alerts, automate reports.

💬

Ask anything in plain English

Revenue trends, failed payments, dispute rates, churn analysis — just type your question like you’d ask a colleague.

📊

Daily & weekly digests

Get automated reports delivered to Slack or email. Know what happened overnight before your first coffee.

🔔

Smart alerts

Coby watches your Stripe 24/7 and pings you when something needs attention — spikes in declines, unusual refunds, churn patterns.

📈

Revenue intelligence

MRR, ARR, churn rate, expansion revenue — tracked and explained without building dashboards or exporting CSVs.

🛡️

Dispute & fraud monitoring

Track dispute trends, identify risky patterns, and get recommendations to reduce chargebacks before they hurt.

Works inside Stripe

No new tabs. No separate login. Coby lives in your Stripe dashboard as a native app — right where you already work.

Stop exporting CSVs.
Start asking questions.

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